South Summit Madrid 2026 · JUN 03 – 05 · MADRID

When an emergency hits, every second counts.

UrbanAlert is the official municipal critical communication infrastructure. A protocol activated by the local operator, geolocated at block level, delivered instantly. Not another channel: the protocol layer that ES-Alert cannot give a city council.

Dates03 – 05 JUN 2026
VenueSouth Summit · Madrid
PitchThu 04 · 12:00
Until South Summit0d 12h 42m

Why UrbanAlert exists

228 people died in the Valencia DANA. That tragedy reminded us of one truth: in an emergency, information is only useful if it arrives in time.

Technology didn't fail. The critical communication infrastructure did.

José Mª Villegas · Former Police Officer · 30 years in emergency managementValencia · 29.10.2024

What is UrbanAlert

Three steps. Seconds to protect a city.

The operator activates the protocol, draws the affected zone, and the official alert reaches every device inside the area instantly. No phone calls. No WhatsApp chains. Fully audited traceability.

app.urbanalert.es

New alert · Operator panel

Message type
▲ Alerti WarningNotification
Title
Flooding in the city centre
Message
Avoid the area and follow official instructions. Head to the nearest shelter.

The capabilities that make it possible

InstantInstant delivery
Verified · Official channelVerifiable official channel
Precise geolocationDraw exact zones on the map and notify only those inside the risk area.
Municipal coordinationEvery area aligned: emergencies, police, fire, health.

Strategic sectors

One infrastructure, every urban scenario.

From floods to supply outages: the same protocol layer, applied to every real scenario a city manages.

Emergencies & warnings

Torrential rain hits the urban centre. The flooding protocol activates and the official message reaches 12,480 residents instantly.

<3 minTo activate full protocol
  • Preset protocols per type
  • Instant geolocated alerts
  • Cross-area municipal coordination

Ports & infrastructure

Operational incident at PortValència. Only personnel in the critical zone receive specific instructions — no alarm for the rest.

EGM & city services

Planned water cut at EGM Mezquita. Affected residents get exact timing and alternative supply points.

AI Sentinel · in partnership with Houseof

The next level: AI Sentinel.

The operator speaks. The system executes the full protocol — zone, message, delivery — without manual intervention. Built in exclusive partnership with Houseof, specialists in intelligent agents for critical infrastructure. This layer does not exist in any alternative on the market.

ai-sentinel · urbanalert ONLINE
$ai-sentinel v1.0 · ready · listening...

Understood. Executing protocol:

FLOODING protocol selected
Old town zone defined (12,480 inhab.)
Official message drafted and validated
Dispatching · 12,480 devices...
$✓ Delivery complete · instant · traceability stored

What no competitor can replicate

  • 01

    Voice activation

    Operator says: "Activate the wildfire protocol in the north zone." System executes.

  • 02

    Smart calendar

    Upload the annual event calendar. AI Sentinel generates every comms piece.

  • 03

    Semantic routing

    Classifies incidents by severity, sector and urgency — no manual triage.

  • 04

    Continuous learning

    Every alert feeds back into the model. The system improves with each managed incident — at no additional operational cost.

Strategic Tech Partner

UrbanAlert × Houseof build the critical AI layer no alternative can replicate.

Ask about AI Sentinel at South Summit →

Real traction

3 contracts signed. +150,000 citizens in pipeline.

+150KCitizens in pipeline
26KInhab. signed · La Pobla
59KInhab. Sandbox Alcoi
3 minTo activate a protocol

Cities and entities with active contracts or in process

La Pobla de Vallbona (26K inhab.) signed. Alcoi (59K inhab.) in sandbox. 5 municipalities in active pipeline.

01 Signed

La Pobla de Vallbona

26,000 inhab.

02 Signed

EGM Mezquita

Local entity

03 Signed

EGM Belcaire

Local entity

04 Sandbox

Sandbox Alcoi

59,000 inhab.

05 Pipeline

Peñíscola

8,000 inhab.

06 Pipeline

La Vall d'Uixó

31,500 inhab.

07 Pipeline

Sueca

28,000 inhab.

08 Pipeline

EGM Benicarló

Local entity

09 Pipeline

PortValència

Innovation Challenge

The team

The right people to solve this problem.

José Mª Villegas brings 30 years as a Police Officer and urban emergency manager. UrbanAlert's protocols were not designed in a boardroom — they come from the field.

Verónica Villegas, Co-Founder & CEO

Verónica Villegas

Co-Founder & CEO

Multinational experience at Airbus, Colgate-Palmolive and Kerakoll. Business scaling and corporate operations.

José Mª Villegas, Co-Founder & CPO

José Mª Villegas

Co-Founder & CPO

30+ years in urban security and emergency management. Former Police — cities on the ground.

Backed by Police Chiefs and Fire Commanders with active operational command

South Summit Madrid · 03–05 JUN 2026

Let's talk.

We're at South Summit Madrid June 3–5. Write to us and we will coordinate a meeting with the founding team: 20 minutes is enough to see a real protocol activate in your city. UrbanAlert already covers +150,000 citizens across Comunitat Valenciana.

Email us at admin@urbanalert.es

Contact the founding team

Live · Don't miss it
12:00

Thursday · June 04

South Summit · Tech Fablab Stage

UrbanAlert presents the protocol infrastructure that activates geolocated alerts in under 3 minutes.

Talk led by Jordi Sales, CEO of Houseof.

Direct contact · Founding team

UrbanAlert agenda · JUN 04

Catch us throughout the day

  • 09:30Networking at the UrbanAlert booth
  • 11:00Briefing with institutional buyers
  • 12:00PITCH · Tech Fablab Stage
  • 13:30Roundtable: critical comms × AI
  • 15:001:1 with funds and investors
  • 17:00Live demo of the operator panel

Times subject to the official event programme. Confirm your meeting by email.